FEATURED WORK
Design is communication; everything I do is grounded in creativity and context. That means the design is thoughtful and created with purpose. Design affects every aspect of our lives; it is critical that it is created with intention.
Good UX is the backbone of good UI. You can't design the UI unless you understand the rationale of the UX. I make a point of getting involved at the planning stage so I fully understand the reasoning behind the intended user experience.
Having the ability to integrate skill sets (illustration, 3D, animation and photography) and platforms ensures ideas are realized without limitations. I pride myself on keeping current and curious about the technology that allows for the ongoing evolution of design.
A tireless advocate of using creativity for good, I believe thoughtful design can make the world a better place. Therefore, my approach is to always start by understanding the audience and the opportunity.
Only then does the work begin.
